Blue Prism are a software company that create and implement innovative ‘software robots’ that help automate routine tasks allowing employees to concentrate on value add services.
The Blue Prism website is a crucial tool in the sales cycle, it helps educate potential blue chip customers about the advantages of using software robots and gives them the information they need to overcome internal barriers and processes during the procurement cycle as well as allowing Blue Prism to gather useful data about visitors to the site and what they are interested in.
The new site needed to feel modern, simplify complex material, reflect the nature of the business and yet not be too ‘corporate’ and stiff in the way it looks and feels. To ensure that potential customers can view the content whenever and wherever they are Know ensured the site works across all devices from small smartphone screens to huge desktop displays.
The live site can be viewed here > www.blueprism.com